That’s fair as! Kiwis rank PAK’nSAVE number one for fairness eight years running

June 2024

PAK’nSAVE continue to be recognised by New Zealanders for being leaders in fairness and trust, according to the latest Kantar Reputation index.

For an outstanding eight years in a row, PAK’nSAVE has ranked number one for fairness in Aotearoa and has taken out second place overall with a massive Rep Z score of 110.

Managing Director of Foodstuffs New Zealand, Chris Quin says that having two brands ranked in the overall top 10 demonstrates the 100% New Zealand owned and operated co-op is making a real difference, with local grocer families across the country focused on working hard for their communities.  “At Foodstuffs, we’re proud of our reputation, it’s built on always doing the right thing for our customers.”

“PAK’nSAVE is head down on its commitment to deliver New Zealand’s lowest food prices and with rising inflation and weather disasters that’s been a challenge. But all the team, especially Stickman, never stop looking for ways to keep costs down, so we can pass on savings. For New Zealanders to continue to recognise our rock-solid commitment to fairness, is something the whole PAK’nSAVE team should be extremely proud of.”

The Kantar Corporate Reputation Index survey was conducted between February and March 2024 and rates public perceptions of New Zealand’s top 50 consumer facing corporates. It uses Kantar’s globally trusted Rep Z framework to measure excellence on four key platforms: leadership and success, responsibility, trust, and fairness in pricing with a score of 105 or above considered world-class.